MAVA 316
The process, strategy, and tactics involved in public relations. Implementation of actions for different dimensions of public relations such as issue management, image making, community and media relations, crisis management, event management, sponsorship, and lobbying. Practical training for writing speeches and news releases etc.
MAVA 321
Working with the fundamental concepts and techniques of 2D animation. Character design, computer based 2D animation production and animation production techniques such as stop-motion will be studied in the workshop format.
MAVA 325
Exploration and application of branding and visual identity design, covering the theory and practice of creating brand identity design products. Developing the visual elements of ‘one brand’, which consists of logo design, visual identity elements, merchandising materials, advertising and brand communication on printed and digital platforms as well as animation.
MAVA 328
Exploring various aspects of type as image via dimensional typography, experimental alphabet and typographic installation as experimental forms of typographical art covering wide variety of conceptual approaches. Positioning type as the primary design element
MAVA 332
Intensive study of screenplay writing for feature length films, short films, television programs. Screenplay structure and screenwriting, including a workshop of student pitches, treatments, screenplays and synopses.
MAVA 320
A survey on the significant developments and movements in the history of modern design from the late 19th century to the present day. Examination of the relationship between design and social, technological, commercial and aesthetical contexts. Analysis of a collection of designed ‘objects’ from design related disciplines including architecture, interior design, graphic design and product design in terms of design history.
MAVA 324
Hands-on experience in camera use, lighting, working with crews, composition, video and audio editing. Practical knowledge of techniques of non-linear editing, live action video, special effects, and camera movements and cinematic points of view.
MAVA 327
Presentation of typographic structures, methodology and terminology. Introduction to the language of type as a tool of visual presentation. Strong working and applied knowledge of typography as an element of graphic design.
MAVA 331
An introductory examination of the achievements of internationally renowned directors, important film movements and national film cultures. Interdisciplinary study and reflection on contributions made to political, cultural and aesthetic debates.
MAVA 335
European cinema from approximately 1960 to the present. Differences in style and context of European Films, American Films and among national cinemas. British Social Realism movement and the western European Renaissance films of Fellini, Bergman, Bertolucci and Antonioni; the European identity through films.
MAVA 318
Introduction to the management of the creative industry in public, private and non-profit sectors. An overview of international art markets and cultural organizations. Understanding of current art trends and emerging art centers. Art financing, budgeting, resource development, publicity, networking, internationalization, project management, ethics and law, education.
MAVA 323
Comprises creativity in all phases of photographic activity developing a project, shooting, editing, sequencing and output. Exploration and expression of personal creativity through new projects, learning, and implementing imagination in applying new knowledge. Involves a comprehensive analysis of a variety of concepts, processes and influences upon which the student can draw to develop their photographic sensibilities of creative subjective self-expression. Development of a new/different sense of visualization. Making images; interesting and influential in their own right, rather than merely "take pictures". Additionally, gaining historical and contemporary knowledge and appreciation of photography as a medium for artistic expression.
MAVA 326
A survey of the history of documentary film and other nonfiction genres from the beginnings of film to the present. Basic theoretical concepts, practical issues and ethical considerations relevant to filmmakers working in the documentary form. Group projects involving the production of a short documentary.
MAVA 330
The relationship between American cinema and the history, politics and culture it invokes. Each film will be followed by a discussion of its relevance within a larger topic, genre, or historical moment.
MAVA 334
This course examines how gender has been a major factor in shaping our approaches and interpretations of visual culture in the past and present societies. It examines a variety of subjects in visual culture which intersect with gender.